Although indelibly illustrious, the millennia-long tale of Iran is, by and large, a sad one. Ravaged by invaders who threatened to put paid to its rich and ancient cultural heritage, razed to the ground by bloodthirsty warlords, perennially betrayed by its own children, and far too often the victim of foreign ploys, the ‘land of the noble’ has been to hell and back again, and then some
The 19th Century was one of the darkest periods in Iran’s recent history. Ruled by sybaritic autocrats who sold Iran for a pittance to foreigners, and plagued by poverty, disease, ignorance, and an overall state of decrepitude and decay, Iran wasn’t exactly the place to be.
As we face the potential of a future London without Uber, let’s look at another place where Uber is also banned: Iran.
Due to the US sanctions on Iran, Uber has not been able to penetrate the Iranian market.
Though, let me introduce you to Snap, the ‘Iranian Uber.’ Currently the main player in Iran, Snap now has over 120,000 active drivers in Iran, and is growing from strength to strength as the demand for quick, personalized transport rises.
With pistes higher than most European resorts, and lift passes much cheaper, Iran is a bit of a downhill paradise.
Its north-facing slopes and high altitudes ensure crisp powder between December and May. After the country’s nuclear deal with the West, not to mention the first heavy snowfall in mid-November, Iranian ministers hope to attract fat-walleted tourists to the white peaks outside the smoggy capital.